We enable innovation through >human-centered design<

FAILING FORWARD is an international creative agency that works with organizations to succeed in a constantly changing world. We discover and connect with organisations to help them apply the design approach to solve their company or employees’ challenges. Then we assemble and manage teams with the perfect blend of experience and expertise for the unique demands of each project. The approach ensures the highest levels of creative thinking and genuine value for money.


User research

We help you know your users better with hands-on user research projects operated on-site or remotely. From design research to product testing, we can craft projects for your specific needs.

Service design

We navigate through the whole design process to create user-centered services for customers or collaborators. We empower your organization by developing the solution together using design thinking approaches.


We guide you through strategies to enable design- driven innovation for your organisation. We make sure that these strategies fit your company culture by developing the solution together using co-creation approaches.


We are a team of four young creative hackers and a network of many more creative professionals. Our strength is our diversity. We unify skills in different fields: service design, human ressources, organizational psychology and architecture. We are experienced in using the Design thinking approach to our projects. Our team is dedicated to creative thinking & doing, we all aim to make this world a better place.


Service designer and user researcher, he is facilitating the design process.


Business Manager, he focuses on team management and turning startups in successful companies.


I–O psychologist, she analyses people's behaviors and acts as a personal change coach.


As an architect, he consults on space arrangement related to human interactions.


If you have a project you would like to discuss, please get in touch.

We believe it’s important for the creative team and clients to work together intensively. Traditional agencies tend to put up a shield between clients and the creative team. We prefer complete immersion in our client offices or into a project ‘war room’ for the team and your organization.

Email :

Phone :
+372 6188322

Copyright © 2016
Failing Forward OÜ
Pikk 7-17,
Tallinn, 10123,
Registry code : 12879606
VAT: EE101883964
Payments details
Bank: AS LHV Pank
Bank Address: Tartu mnt 2, 10145 Tallinn
IBAN: EE277700771001694074